Archive for September 24th, 2007

If there was any doubt about the theme of Frankfurt 2007, it was vividly dispelled by Mercedes-Benz’s extravagant, Cirque du Soleil-esque floor show of twirling trees, dancing flowers and giant birds, emphasizing the firm’s commitment to eco-friendly, sustainable mobility.

The product that was used at Frankfurt on the Mercedes stand was the Barco MiSTRIP:

Barco Mistrip

MiSTRIP, Barco’s new creative pixel strip, sets a new standard for LED display technology in a wide variety of applications. From large free-form video displays to architectural visual design.

High brightness and tight pixel pitch in a slim, lightweight yet rugged package make MiSTRIP a true all-round performer. The possibilities with this innovative product include not only stunningly bright video displays of any size, shape or form but also lighting-type effects, all in one package.

MiSTRIP is also ideal for integration into stage sets, exhibition booths and interior as well as exterior architectural usage. IP65 protection rating and wide operating temperature range enable outdoor usage in any weather conditions. The built-in mounting track and smart cabling solutions make assembly of even very large systems fast and easy.

Barco MiSTRIP page

Mercedes 2

Oh, and there were some new cars on hand, too — 19 of them, in fact — which Daimler chief Dieter Zetsche called “True Blue Solutions” to the seemingly contradictory goal of melding driving pleasure with social responsibility.

Mercedes

At the end of the presentation, the floor of the grandiose stand was cheek to jowl with new cars bursting with innovative technology, an impressive demonstration that Mercedes is leaving no stone unturned in its quest for sustainable mobility.

Pecha Kucha 1

Pecha Kucha Night, devised by Astrid Klein and Mark Dytham (Klein Dytham architecture), was conceived in 2003 as a place for young designers to meet, network, and show their work in public. (Admittedly, it was also a way to get more people to visit SuperDeluxe – their then newly opened multimedia event space in Tokyo).

Pecha Kucha 2

But as we all know, give a mike to a designer (especially an architect) and you’ll be trapped for hours. The key to Pecha Kucha Night is its patented system for avoiding this fate. Each presenter is allowed 20 images, each shown for 20 seconds each – giving 6 minutes 40 seconds of fame before the next presenter is up. This keeps presentations concise, the interest level up, and gives more people the chance to show.

Pecha Kucha (which is Japanese for the sound of conversation) has tapped into a demand for a forum in which creative work can be easily and informally shown, without having to rent a gallery or chat up a magazine editor. This is a demand that seems to be global – as Pecha Kucha Night, without any pushing, has spread virally to over 80 cities across the world. Find a location and the conversation.

Pecha Kucha 3

Pecha Kucha website




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